About me
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Hello! I'm Eve Logunova-Parker
Driving Strategic Growth Through AI Leadership, Integrated GTM, and Digital Adoption
Executive marketing and innovation leader with deep experience in strategic AI leadership, go-to-market execution, and scalable technology adoption. Trusted by global executives to translate emerging technologies into measurable business outcomes, unify brand and performance strategies, and lead organizations through complex transitions, cultural change, and growth acceleration. Recognized for delivering enterprise GTM excellence, revenue impact, and operational rigor in regulated environments and high-growth markets.
About Me
Professional Background
I work with enterprise and high-growth organizations navigating pivotal moments—new markets, new products, cultural inflection points, or rapid scale—where clarity, speed, and execution discipline matter as much as vision.
My work sits at the intersection of AI leadership, integrated go-to-market strategy, creative storytelling, and operational excellence—helping organizations move from ambition to sustained, measurable impact.
  • Global marketing and go-to-market leader with nearly 20 years of experience scaling organizations across enterprise, infrastructure, and high-growth technology environments.
  • Trusted partner to CEOs, founders, and executive teams, aligning strategy, people, and execution during periods of complexity, regulation, and rapid growth.
  • Built, scaled, and led teams with strong accountability and culture, managing $1M–$5M marketing budgets and supporting $10M–$100M revenue portfolios.
  • Bridged product, marketing, engineering, and commercial teams to turn complexity into growth
  • Known for breaking down silos, unifying creative, brand, performance, and lifecycle marketing, and implementing agile operating models that increase speed, accountability, and execution quality while preserving brand integrity.
Trusted by Leading Organizations
and many other leading global brands.
Areas of Expertise
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Strategic Marketing Leadership
Turning complexity into clear, executable strategy that aligns brand, performance, and growth—enabling organizations to innovate and scale in fast-moving, regulated, and high-growth markets.
2
GTM Adoption Excellence
Designing and executing integrated go-to-market motions that align teams, accelerate product adoption, and deliver measurable outcomes across enterprise, infrastructure, and high-growth environments.
3
Scalable Growth & Outreach
Building and optimizing marketing digital footprints that elevate storytelling, drive engagement, and scale reach, conversion, and lifecycle value—while reinforcing strong culture, brand integrity, and execution discipline.
Recognition, Media & Thought Leadership
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Recognized for leadership and innovation, including
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Featured in major media including CNBC, ABC News, Fox News, and Local Life News, and frequently invited to lead podcasts, keynotes, and executive forums such as InformationWeek, IT Pro Today, and the American Marketing Association (AMA) on AI automation, CX, digital platforms, and enterprise transformation.
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Professor and Course Instructor in Agile Project Management for Emerging Technologies (AR/VR & AI) at Yorkville University and Algoma University (Canada).
Let’s Build Growth That Scales - Together
Executive GTM & Growth Strategy
Partnering with executive teams to design and execute integrated go-to-market strategies that align brand, performance, product, and revenue—especially during new market entry, rapid growth, or transformation.
Brand, Media & Digital Footprint Optimization
Elevating brand storytelling through media, content, and digital platforms while optimizing the marketing digital footprint for engagement, conversion, and lifecycle value—balancing creativity with performance rigor.
Marketing Operating Models & Culture at Scale
Building high-performing marketing organizations through clear operating models, role design, accountability frameworks, and agile execution—enabling teams to move faster without sacrificing quality or culture.
Compliance-Led Growth & Technology Adoption
Helping organizations commercialize innovation responsibly by aligning go-to-market strategy with compliance, regulation, and sustainability—particularly in legal, energy, infrastructure, and AI-driven environments.
Speaking Engagements & Thought Leadership
Project Spotlights
"Circle of Trust // ⭐Can Generative AI be trusted?⭐"
June 2023
ESG & The Future of Tech: "ESG Regulation and Policy"
April 2024
Global Digital Pride Atlanta: a 2024 Virtual Kick-Off
September 2023